The European Union-Jordan Business Forum (EUJOBF) is organised by the EU together with its Member States in partnership with the Government of Jordan, represented by the Ministry of Investment, and in close collaboration with the Jordan Europe Business Association (JEBA). The EUJOBF is the first of its kind in Jordan designed for mobilizing EU investments into Jordan and strengthening Jordanian exports into the EU, therefore contributing to the Partnership Priorities between Jordan and the EU.

Through panel discussions, presentations and networking, participants learn about policy orientations, identify trade and investment opportunities, discuss challenges, develop business strategies, and establish durable business partnerships to promote sustainable and inclusive growth in Jordan. This EUJOBF, in its first edition, aims to provide a platform for displaying opportunities and bring together policymakers, local entrepreneurs, international investors, business support organisations, international financial institutions and diplomatic missions.